“Anybody who tells you to have a fallback plan are people who had a fallback plan, didn’t follow their dreams, and don’t want you to either.” — John Mayer
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john moore
John Moore is an influential marketing strategist, author and keynote speaker. He played instrumental roles at both Starbucks Coffee and Whole Foods Market. Today, his Brand Autopsy Marketing Practice consults with organizations that are driven by purpose, not just profits.