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Episode #21 | Talkable is Measurable

Word of mouth marketing conversations can be monitored and measured. But to arrive at how talkable a brand is, marketers must go beyond measuring Likes and Tweets online to measuring how recommendable a brand truly is.

The Talkable Brand video series continues…

Episode #21 | Talkable is Measurable

In this episode, you’ll learn word of mouth marketing conversations can be monitored and measured. But to arrive at how talkable a brand is, marketers must go beyond measuring Likes and Tweets online to measuring how recommendable a brand truly is.

DIRECT LINK TO VIDEO


BACKGROUND INFO:
The Talkable Brand video series will help you to strategically think about ways to make your brand, your business worthy of word of mouth. Every Tuesday on the Brand Autopsy blog a new episode will premiere giving you knowledge and a nudge. Knowledge being interesting information. The nudge being compelling motivation to make the information happen. The result, I hope, is helping you make brands more talkable.

EPISODE ARCHIVE:

#01 | Achievable
#02 | Believable
#03 | Bankable
#04 | Original
#05 | Practical
#06 | Paradoxical
#07 | Artful
#08 | Skillful
#09 | Informational
#10 | Comical
#11 | Loveable
#12 | Functional
#13 | Social
#14 | Emotional
#15 | Conversational
#16 | Relatable
#17 | Invisible
#18 | Visual
#19 | Conversable
#20 | Conditional